The DFW MIT Enterprise Forum is putting on an Effective Pitching workshop this Thursday for their January event. Here are the details:

As an entrepreneur you have often heard about the elevator pitch. There is more to pitching than 30 second pitches. It is critical for entrepreneurs to sell their ideas and products to customers and investors. Can you effectively communicate the value of your products and ideas? Do you know what does it take to sell to a CEO? What are the things that investors want to hear? Our panel of experts will share what works and what does not work.

Learn the rules for Effective Pitching with: * Jeff Crilley, an Emmy award winning communication expert * Laurence Briggs, President of InvestIn Forum, Private Investor Network * JR Atkins, Sales specialist and social media speaker

Date: Jan 28, 5.30pm. Location: Company|Dallas, Floor 2, 1701 N Collins Blvd, Richardson TX 75080. Cost: $20 including Food and refreshments. Registration: Register here – limited seating.

About Jeff Crilley: Jeff Crilley retired from TV news after 25 years in the business to start the country’s first “all journalist” PR firm. During his career he made hundreds of national news appearances including CNN, CNN Headline News, FOX News, The Discovery Channel, Good Morning America and The CBS Early Show.

He has been recognized by his peers with dozens of national and regional awards including the Emmy, the National Headliners Award,the Edward R. Murrow Award, the Thurgood Marshall Award and in 2004 was named by the Texas Associated Press, “The Best TV Reporter in the state.”